5. Decisions What do entrepreneurs make? Well, what we make is not a widget because our job is to hire someone to actually do the widget thing. What we make in the long run is not a sale because what we do is we hire someone to make a sale. What we make. Is decisions. The difference between good decisions and bad decisions is the history of every single organization. [00:00:38] Think about a company like Nintendo, you have heard of Nintendo. Why? Well, the antenna was a struggling playing card company, and then the CEO made a decision. They made the decision to enter the video game business. Decisions Nolan Buschnell ran Atari. The company that proceeded Nintendo Atari was dominant. [00:01:04] Every video game in the United States was spawned from Nolan, Bush, Nell's innovation and leadership. And yet they're gone decisions along the way you go left. Oh, you go right. When I was in business school at the tender age of 23, I went looking for a summer job and I was lucky enough ...