Ed Gandia joins The Copywriter Club Podcast for its 295th episode. Ed is a business building coach and strategist for business writers and copywriters. He helps his client by teaching them to build habits, strategies, and techniques that help them earn more in less time. In this episode, he debunks the “sales” status quo and gives valuable insight on how copywriters can become better salespeople. Here’s how the conversation went down: * Ed’s background in software sales and how it was the catalyst for his copywriting career. * How Ed went from 6-figures in software sales to a 6-figure copywriting business in 27 months. * The play-by-play on how Ed acquired clients with no formal copywriting training. * Why he niched down and how that helped him nail his messaging. * The 4 questions to decide which niche is right for you. * How to tap into your current network when it feels “awkward.” * What if you’re a copywriter with no sales experience… How do you close leads? * The realit...