Read the episode notes & full interview HERE *I made an error in the audio/video introduction of Brunello. He is not the CEO of Brunello Cucinelli but the Founder & Creative Director. Today I sit down with fashion icon, Brunello Cucinelli. Brunello is the founder of Brunello Cucinelli and is known as “The King of Cashmere” but he didn’t start out on top. Brunello Cucinelli was born into a peasant family in Italy in 1953 and in 1978 he set up a small company and captivated the market with his idea of dying cashmere. Since when he was a boy, he witnessed his father working in an environment that degraded him as a person and became a catalyst for developing his dream to promote a concept of work that ensured respect for the human being’s moral and economic dignity. ​In a world filled with company management trying to push their employees to the limit Brunello has a refreshing and proven method that is vastly different from what we’re used to. Brunello Cucinelli, has striven to cr...