Designers and creatives can have an important impact in the circular economy, but how do we put that into action? In this episode, Philippe Meunier, co-founder and CEO of creative agency Sid Lee, shares 10 tips with us on how to find more creative solutions. From removing fear around new projects, and why it’s important to embrace fun in creative work, grab a pen and take note of Philippe's excellent tips.
How is the world’s largest furniture retailer embracing circular economy principles? In this episode, we hear from Hanna Ahlberg, IKEA’s Circular Product Development Project Leader. In a conversation with Joe Iles, the Ellen MacArthur Foundation’s Circular Design Programme Lead, Hanna discusses materials innovation, piloting furniture rental, and why IKEA is standardising its parts.
When talking about the circular economy, we often hear about science, engineering and policy. But what about the role of the creative industries? What part does advertising, branding and marketing play in transitioning from a wasteful linear economy, to a circular one? In this episode we'll hear from Farah Ramzan Golant, president of Kyu, a collective of creative organisations including IDEO, Sid Lee and Kepler; and Chris Riley, founder of Studio Riley, and former head of strategic planning at Apple. Chris and Farah spoke to the Ellen MacArthur Foundation's Circular Design Programme Lead, Joe Iles, at Summit 2020, about why people are ready for businesses to go circular.
In the first of a 4-part series looking at the role of creatives in building a circular economy, we hear from Lily Cole. Lily, who made her name as a fashion model, spoke to Ellen MacArthur and Emma Chow about her book, ‘Who Cares Wins: Reasons for optimism in our changing world,’ and why she became interested in environmental activism.
We can’t recycle our way out of the plastic pollution crisis. We need a circular economy for plastic — one that eliminates problematic and unnecessary plastic, innovates to ensure the plastic we do need is reusable, recyclable, or compostable, and circulates the plastic items we use to keep it in the economy and out of the environment. Unilever, which has signed the Foundation’s Global Commitment to create a circular economy for plastic, has increased the recycled content in its packaging from 1% to over 11% — with a target of 25% by 2025. The company has also pledged to halve the amount of virgin plastic it uses. In this episode, Pablo Costa, Vice President for Packaging at Unilever, discusses the company’s ambitions and challenges, the importance of CEO leadership, and the need for innovation and collaboration to scale circular economy solutions and bring them to consumers. Pablo also reveals the moment that changed his professional life — when he saw a plastic bottle from o...
Across this mini series on the podcast, we’ve been exploring the potential of a circular economy that is regenerative by design and discussed examples of where it is already happening today. In this episode, we dig into what will be needed to make that happen. Featuring perspectives from a large business, city policymakers and investors - but also successful circular economy startups - we aim to challenge the perception that this is only about activating more money and explore the wider shift that is needed to really make the economics work. Guests include; Safia Qureshi (ClubZero), Jessica Viera (Apeel), Oriana Ramano (OECD), Lamia Sbiti (ReLondon), Jamie Butterworth (Circularity Capital), Georgia Sherwin (Closed Loop), and Aline Casegrande (ABinBev). This is the final part of a four-part podcast series revisiting some of the highlights from the Ellen MacArthur Foundation’s Innovation Day event at the Roundhouse on March 31st. Subscribe to our podcast so you never miss an episode!
What if the materials we used were not finite? What if the more material we used, the better it was for the environment? And what might it take to make this a reality at the scale of fossil-based materials today? In this podcast, we explore these themes and more in the context of a regenerative material landscape that is increasingly moving from concept to actuality with an ever growing number of solutions hitting the market. We’re joined by guests with real seaweed and mushroom-based solutions in the marketplace, as well as the people behind the world’s largest open source database of regenerative materials. The conversation is hosted by Materiom’s Liz Corbin and guests include; Alysia Garmulewicz (Materiom), Julia Marsh (Sway) and Ehab Sayed (Biohm). This is part three of a four-part podcast series revisiting some of the highlights from the Ellen MacArthur Foundation’s Innovation Day event at the Roundhouse on March 31st. Subscribe to our podcast so you never miss an episode!
Fast fashion is arguably one of the poster children of a linear economy, but circular economy innovation is already hitting the market and demonstrating that a different future is possible. In this episode, we explore some of the innovations that are disrupting the market from rental to resale to entirely different conceptions of the sector. In part two of a four part series on this podcast, we'll hear how and where circular economy innovation is happening today demonstrating the possibility of a future fashion industry where businesses make money without making new clothes. Guests include ByRotation's Eshita Kabra-Davis, Vestiaire Collective's Dounia Wone, Fashion for Good's Brittany Burns, Diana Armini from the H&M Foundation and Josefine Olsson from Accenture. This is part two of a four-part podcast series revisiting some of the highlights from the Ellen MacArthur Foundation’s Innovation Day event at the Roundhouse on March 31st. Subscribe to our podcast so you never miss an episode!
The Foundation’s Big Food Redesign report showcases the possibility of healthier food that provides greater resilience, better outcomes for farmers, all whilst contributing to the efforts to reverse biodiversity loss and tackle climate change. In this episode of the podcast, we speak with Gaelle Le Gelard from the Foundation, Andy Cato and George Lamb from Wildfarmed who are actively practices regenerative agriculture on over 100 farms, and Guys Ter Hear from ReNature. In part one of a four part series on this podcast, we are revisiting some of the highlights from the Ellen MacArthur Foundation’s Innovation Day event at the Roundhouse on March 31st. Hear how circular economy innovation that is regenerative by design can be better for the economy, reverse biodiversity loss and tackle climate change.
In this episode, we explore topics including life-friendly chemistry, optimising materials using AI, and how we can develop and scale biomaterial use. Alysia Garmulewicz — the Founder of Materiom, and Associate Professor of High Tech Entrepreneurship at the Facultad de Administración y Economía, Universidad de Santiago de Chile — joins us to explain more.