The Storm Skiing Journal and Podcast
1h 31min2022 JUN 26
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To support independent ski journalism, please consider becoming a free or paid subscriber. This podcast hit paid subscribers’ inboxes on June 25. Free subscribers got it on June 28. To receive future pods as soon as they’re live, please consider an upgrade to a paid subscription.WhoRusty Gregory, CEO of Alterra Mountain Company, owner of the Ikon PassRecorded onJune 23, 2022About Alterra Mountain CompanyOwned by: KSL Capital and Henry Crown and CompanyAbout the Ikon PassHere’s a breakdown of all the ski areas that are party to Alterra’s Ikon Pass:Why I interviewed himIn its first five years, Alterra has gotten just about everything right – or about as right as any ski company can as it Starfoxes its way through an asteroid belt filled with Covid and empowered workers and shattered supply chains and The Day After Tomorrow weather patterns and an evolving social fabric and the sudden realization by U.S. Americans that there’s such a thing as outside. The company changed the name...

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