How do some people and companies manage to achieve incredible successes in short amounts of time? The key is lateral thinking. For lateral thinkers, conventional rules are meant to be broken. “Paying dues” just takes time. From Alexander the Great to Youtube sensation Michelle Phan, from SpaceX to the Cuban Revolution, Smartcuts dismisses old-fashioned ideas about success by showing how we working smarter, not necessarily harder, can revolutionize our mindsets and the pace of our success.