When western companies fail in East Asia, it’s almost always for the same reason: impatience. There’s a mistaken assumption that the pace and the politics of business are the same everywhere in the world. Western companies that barge in looking to make a quick profit from cheap labor often end up lost in bureaucratic entanglements or being taken advantage of. To avoid this fate, businesses need to play the long game, patiently gathering local knowledge to navigate the complexities of East Asia...